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Jessica is a professional certified coach who specializes in speaker and confidence coaching. She has been recognized for her professional expertise as a recipient of the 2021 Manitoba 150 Women Trailblazer Award from the Nellie McClung Foundation, Ace Burpees Most Fascinating Manitobans for 2019, Future Leaders of Manitoba for 2017, and CBC’s Top 40 Manitobans under 40 for 2015. She has a TEDx talk called The Journey to a Woman’s Identity and her favorite place to connect with you is on Instagram @jessicadumas.ca
Episodes

Wednesday Jan 15, 2025
150. The Art of Negotiating Speaking Fees
Wednesday Jan 15, 2025
Wednesday Jan 15, 2025
In this episode, we’re diving into the art of confident negotiation—because, let’s be honest, knowing your worth and asking for it unapologetically is a game-changer. Whether you’re struggling to set your fees, handle client objections, or just want to level up your money mindset, this episode is for YOU.
💡 What You’ll Learn:
- How to Research Your Value: Tips on assessing your market worth and confidently justifying your fees.
- Master Objection Scripts: Learn how to handle tough questions like, “Why are you so expensive?” or “We don’t have that budget.”
- Step into Your Power: Why it’s time to stop playing small and unapologetically state your price.
- The Energy of Negotiation: Why neediness repels clients and how to approach negotiations with confidence.
- Practice Makes Perfect: Get comfortable saying your fee out loud, dealing with rejections, and negotiating from a place of abundance.
🔥 Key Takeaways:
- Your Energy Speaks Volumes: Negotiation is more about energy than numbers. Neediness is repelling; confidence is magnetic.
- Be OK with “No”: Not every client is your client. Let go of desperation and trust that more opportunities are coming.
- Negotiate Creatively: If the budget doesn’t meet your fee, explore non-monetary value adds like promotion or collaboration.
- Practice and Prepare: Say your fee out loud, role-play objections, and stay calm during negotiations.
💬 Quotes to Remember:
- “Pick a price, state your offer. Then ask, ‘Who do I make the invoice out to?’”
- “You’re not here to be someone’s lifeline. You’re here to provide value—and that has a price.”
- “Your worth isn’t tied to one client’s budget. There are plenty of clients who’ll pay your fee.”
Poll Questions
-
How confident do you feel stating your fees out loud?
- I’m a pricing queen 👑
- I’m working on it
- Pricing? Terrifying 😬
-
What’s the hardest part of negotiating for you?
- Stating my price
- Handling objections
- Dealing with rejection
-
Would you trade part of your fee for additional exposure (e.g., social posts, email blasts)?
- Yes, exposure is valuable!
- Maybe, depends on the client
- No, cash only! 💵
Connect with Jessica:
- Follow me on Instagram for daily inspiration and behind-the-scenes content: @jessicadumas.ca
- Explore ways to work with me, including 1-on-1 Speaker Mindset Coaching: Work with Jessica
Sponsor Shoutouts:
- A special thank you to our sponsor, Johnston Group Inc., for their continued support. Learn more about them at Johnston Group Inc..
- Use code "JESSICADUMAS" for 15% off your nixit purchase at this nixit.com site
- Don’t forget to try my new fav skincare BBTallow! Use for 100% guarantee @bbtallowb on Instagram and www.bbtallow.ca for shopping! Use code Bbjessica15 for 15% off
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